Social Media: Intermediate

Product code: CC4809

Overview

Delivery method

Delivery method

Virtual Classroom

In-person

Duration

Duration

7 hours

Audience

Audience

Employees

 

Description

Please note the course schedule!

The virtual version of this course is offered over 2 days in 3-hour sessions. The in-person version is offered as a full day session.

In this course, participants will learn to grow their social networks and online presence, create targeted content and engage with a broader audience.

This course examines Facebook, X and Instagram platforms, as well as tools such as HootSuite, to highlight Global Affairs Canada’s activities around the world.

Learning Objectives

Upon completion of this course, participants will be able to:

  • Demonstrate social media engagement
  • Create targeted messages
  • Build social networks
  • Create captivating pictures and videos
  • Apply the “Live” function in various platforms
This solution has been reviewed and meets accessibility standards.

No Current Offerings

Related products

Course
IA0258

Media Relations

Public Servants are responsible for providing reliable, accurate, and comprehensive information to Canadians at home and abroad. In public affairs, this is often done through the media. The media landscape has evolved drastically and society’s need for immediate information has created new avenues to consume news media, and new challenges such as disinformation and “fake news.” This session explains the media environment how to engage with the media.
Date modified: 2022-07-11

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