Competitive Intelligence
Upcoming sessions
To register, you will be prompted to sign in.
30 October 2023
National Capital Region (NCR) - Bisson Campus
09:00 to 16:00 EST
English
06 November 2023
National Capital Region (NCR) - Bisson Campus
09:00 to 16:00 EST
French
See more dates
Overview
Delivery method
Classroom
Virtual Classroom
Duration
2 days
Audience
Employees
Other Government Department Employee
This course is available to other government department employees on a cost-recovery basis.
For more information, please contact Learning-Apprentissage@international.gc.ca
This course will provide Trade Commissioners with a practical understanding of Competitive Intelligence (CI) and how it can be applied by both themselves and their clients to gain or improve access to markets for their products or services. CI is one of the value-added services Trade Commissioner clients need and expect.
Learning Objectives
Upon completion of this course, participants will be able to:
• describe key competitive intelligence concepts and practices as they relate to international trade
• develop competitive intelligence plans
• interpret and assess commercial intelligence data for the benefit of Canadian businesses
• identify available competitive intelligence resources and sources
• gather intelligence at events (conferences, tradeshows, etc.)
Legacy course code: 00012311
Additional upcoming sessions
Date and Time | Session code | Location | Language | Status | |||
---|---|---|---|---|---|---|---|
|
30 October 2023 09:00 to 16:00 EST | IA0066-EN-2023-001 | National Capital Region (NCR) - Bisson Campus | English | Available | Sign in to enrol | More Info |
|
06 November 2023 09:00 to 16:00 EST | IA0066-FR-2023-001 | National Capital Region (NCR) - Bisson Campus | French | Available | Sign in to enrol | More Info |